INNOVATIONSPARTNER, INSPIRATIONEN, REISETIPPS, TECHNOLOGIE
Veröffentlicht am August 19, 2020
Kommentare 1.328

Digital inspirieren – Live erleben mit 360 Perspektiven

von Redaktion LIFECHANGE.AT

Mit der virtuellen Präsentation von Urlaubsdestination werden Touristen durch die österreichische 360 Perspektiven GmbH in das vielfältige Erlebnisangebot einbezogen. Gerade in Corona-Zeiten ist der Zeitpunkt außerdem perfekt, das Interesse der Urlauber für die faszinierende Bergregion im Herzen der Zentralschweiz zu wecken.

“Wir bieten unseren Gästen ein umfangreiches Erlebnisangebot für Familien und Abenteuerlustige sowie die Möglichkeit Events bei uns abzuhalten. Mit der neuen 360°-Pilatus Erlebnistour zeigen wir in einer interaktiven digitalen 360°-Karte (mit Live-Status) auf besondere Weise das einzigartige und vielfältige Angebot am Pilatus. Die perfekte Mischung von digitaler Inszenierung und realen Erlebnissen am Berg ermöglicht unseren Gästen in hoher Qualität zu zeigen, was sie bei uns alles erwartet. Sie bekommen einen einzigartigen Vorgeschmack auf das Bergerlebnis Pilatus!”, so Tobias Thut, Leiter für Marketing & Verkauf der Pilatus-Bahnen AG.

360° Pilatus – Ein virtueller 360° Bergerlebnisführer

Die 360° Inszenierung auf 360pilatus.ch ist für das aus Österreich stammende Team der 360 Perspektiven GmbH die erste namhafte 360°-Tour einer Schweizer Ferienregion. Geschäftsführer Gerald Stöllnberger freut sich darüber: „Unser innovatives Angebot für (Berg)-Regionen und Destinationen ist: DIGITAL INSPIRIEREN – LIVE ERLEBEN. Unsere Erfahrung kombiniert mit Premium-Qualität von der 360° Aufnahme bis zur digitalen User-Experience und individuellen 360°Tour-Design bietet Innovationsschutz für den Kunden. Einzigartige 360°-Präsentationen überzeugen zukünftige Gäste und Besucher von der Schönheit und Vielfalt der Region. Damit schaffen wir ein perfektes Zusammenspiel zwischen realer und digitaler Erlebniswelt, maßgeschneidert und im Look & Feel der jeweiligen Destination!“

In der 360° Tour können Interessierte über eine interaktive Karte diverse Erlebnisstationen ansteuern, diese in 360° entdecken und sich über “Hot-Spots” Informationen einholen. Zusätzlich sorgen 360° Drohnenaufnahmen und Videos für Inspiration und Verlinkungen zu Buchungs- und Reservierungsportalen machen es einfach, die Erlebnisse direkt und schnell zu reservieren.

„Der Pilatus, mit seinen unzähligen Abenteuermöglichkeiten und der perfekt ausgebauten Infrastruktur, hat uns regelrecht begeistert. Mit unserer 360°-Pilatus-Präsentation bieten wir einen realitätsnahen Überblick, informieren spielerisch und zeigen die schönsten Seiten der Region mit einem erstmalig eingesetzten LIVE-Status der Bahnen. Wo sonst kann man interaktiv in Sekunden von der Süd- auf die Nordseite des Bergmassivs fliegen und unmittelbar danach von den gemütlichen Tree-Tents im Wald zur Gipfelschau bei Sonnenaufgang springen? Nur eines kann das überbieten – der reale Besuch“, so 360°-Produktionsleiter Max Willenbacher.

Vorteile für Tourismusregionen

Die 360° Touren der 360 Perspektiven GmbH eröffnen Tourismusregionen neue Möglichkeiten der modernen Online-Präsentation und erreichen Menschen auf internationaler Ebene. Sie liefern Information und Inspiration für zukünftige Gäste und Besucher. Durch die qualitative Darstellung des Erlebnis- und Nächtigungsangebots der Region gewinnen diese einen optimalen Eindruck und umfangreichen Einblick, der sie von einem Aufenthalt oder Ausflug überzeugt.

“Gerade in Zeiten, in denen sich der Urlaub für Europäer auf einige Länder Europas beschränken wird, ist es wichtig, sich visuell und zeitgemäß zu präsentieren, um sich vom Mitbewerb abzuheben. Zusätzlich erreicht man mit der digitalen 360° Tour mehr Menschen als über herkömmliches Bildmaterial, da Suchmaschinen und Social Media Portale 360° Inhalte bevorzugt aufführt. Aus den aufgenommenen hochauflösenden Panoramen können zudem jegliche Drucksorten und kreative Clips produziert werden”, so Gerald Stöllnberger, “Ein Marketing-Tool, das rund um die Uhr für das Unternehmen arbeitet und vielseitig einsetzbar ist. Da sind wirklich keine Grenzen gesetzt!”

Ein weiterer Vorteil der interaktiven 360° Touren für Betrachter und Anbieter ist die VR-Funktion. Mit einer Virtual Reality-Brille können User direkt in Landschaften sowie Räumlichkeiten eintauchen und sich intuitiv und selbstbestimmt darin bewegen. So schenkt man erholungs- und abenteuersuchenden Menschen gleich zwei Erlebnisse, ein virtuelles, das Lust auf mehr macht, und ein reales, das man nie vergessen wird.

Über die 360 Perspektiven GmbH: 360 Perspektiven GmbH ist die österreichische 360°-Content-Manufaktur und Premium-Anbieter von 360°-Touren und Virtual Reality-Lösungen und deckt das gesamte Produktionsspektrum inhouse ab – von der Konzeption bis hin zur Erstellung des qualitativ hochwertigen Contents. Auf der Referenzliste stehen Tourismusverbände, Hotels, Betriebe aus Industrie und Gewerbe sowie zahlreiche B2BKunden aus allen möglichen Branchen.

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